Strategies for Creating an Effective Community Newsletter, Presented by IMPAC Property Management

Property managers who wish to provide residents with communications regarding community news and events should consider developing a newsletter. In the digital age, however, newsletters do not have to be physical pieces of paper distributed in mailboxes or under doors. To ensure that a newsletter is effective, property managers should consider the following.

1. Delivery method. Older communities and those with limited computer access are ideal for old-fashioned paper newsletters. Younger and more tech-savvy groups may prefer online communications. In some cases, even posting messages on a TV screen in the building lobby can achieve a newsletter’s goals.
2. Content. Upcoming events, yard sale announcements, and seasonal tips can all be useful content for a newsletter. The information should depend, again, on what the residents likely care about and what the property managers want them to know.
3. Publication schedule. Keeping to a schedule is important, regardless of medium, as maintaining a regular schedule is one way to build trust with residents.
4. Desired response. If residents are expected to take certain action after reading the newsletter, managers should be sure to include specific calls to action (e.g. “Email us your photos” or “Send an article”).

About IMPAC

A full-service, New Jersey-based firm, IMPAC Property Management considers maintaining communication with homeowners and board members an essential part of the service it provides. In addition to publishing monthly and quarterly reports, IMPAC provides newsletters and special publications for its communities.

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IMPAC Property Management on Site Management

Building owners, condominium directors, and landlords have to deal with many elements of maintenance. A poorly run and operated facility can lead to tenant or guest injuries or high repair bills. Many building owners and landlords rely on property management firms for assistance in ensuring that their complex remains in a decent condition.

 

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Site management refers to numerous elements of facility care. Safety is key, and properly management companies can help their clients to acquire legally required certifications, as well as testing fire alarms, elevators, sprinklers, emergency lighting, and other elements of building safety. These firms also keep the area clean, negotiating contracts with utility companies, snow and refuse removal companies, landscapers, and beautifiers on behalf of their clients. If a building needs alterations, they oversee projects that require significant amounts of capital. Additionally, these companies perform inspections and determine areas in need of fixing or upgrades.

About the Author:

Created in 1984, IMPAC Property Management is a premier property management firm based in New Jersey. The company provides its clients with numerous services, including site management.

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Welcome to IMPAC Property Management’s official company WordPress blog!

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